NCTA - MY WORLD STUDIOS

Wow- 27,000 square feet of scenery and new technology demos.  DesignContact created designs for the NCTA exhibit at CABLE 2010! at the LA Convention Center.

Have a look at just a few of the snapshots of the environments starting with the window of the WELCOME CENTER.  Peering in from the street you can see the Studio Briefing room and bits of the Studio Back Lot beyond. 

a panorama of the SPORTS BAR environment - with a dedicated Game Room, 3D Theater viewing area and new 3D Home Televisions.  YES - they are worth it!

This is a detail of the LOFT building -an environment created to house demos that show off technologies suited to the urban environment and upscale users.

and finally a glimpse at the exterior of the SINGLE FAMILY home which featured full home technologies that allowed you to move your entertainment and information with you as you travelled from room to room.

More to come in future posts, including a full rundown of the design for the show.

Is scenic scenery making a comeback?

A few recent projects have called for a refreshing revisit of traditional scenic design approaches. 

Two examples are our work for ADOBE on the MAX Users Conference at the NOKIA Theater designed for THE KENWOOD GROUP (top left)

and the National Cable Television Association (NCTA) CABLE!2010 at the LA Convention Center, designed for FREEMAN CREATIVE. (mid and bottom left)

In both cases, the call came for putting the attendee in a new environment that transported them from the theater and the convention hall respectively and immersed them in a world more closely related to the products and brand stories that needed to be told.                               

Then this week two new projects called for scenic solutions to the environment! We think there is a trend to this design approach as a refreshing alternative to the cooly abstract or trendy spaces that can feel disconnected from the customer experience.

More examples of these, and other projects can be had for a phone call +1.973.7463512 or an e:Mail to:
Tony.Castrigno@DesignContact.com